Accountability annual CSR report


Snacking should be a party. For now and in the future. This is why we accept our responsibility in terms of people, the environment and society. We focus on specific points of improvement relating to health, safety, transparency, ingredient origin, energy consumption and social involvement. CSR policy has had our attention for many years and we aim to further develop our policy in the next few years. Although we have already reported our results extensively, we are setting out our performance and challenges in an official annual CSR report for the second time this year. The most recent previous CSR report was dated 1 September 2014.

In order to report on the right substantive issues for sustainability reporting, stakeholder analyses and conversations have taken place and we are using the GRI (Global Reporting Initiative) guidelines as a source of inspiration. However, within this framework we have taken the freedom to set out the CSR activities we perform in all sites in our own manner and style. We also indicate why we decided on and against certain forms of sustainability. Furthermore, our report on certain developments will be less nuanced and detailed in view of competitive considerations. The attached PDF shows an overview of the GRI indicators used as a reporting structure.

Tangibility of CSR within the organisation
CSR has been integrated into our entire organisation and the Board also embedded it as such within the company’s mission and vision. We defined a Code of Conduct providing an insight into Van Geloven’s vision on corporate social responsibility and the principles we are committed to.  We shared this Code of Conduct with all our employees and suppliers. Additionally, the code is available via the various communication channels of the company. We comply with our Code of Conduct, but it is intended in particular as a support for establishing a sustainable partnership with our suppliers and customers. In order to determine the CSR spearheads, a dedicated CSR coordination group was established in 2010, representing various layers within the company (including the Board, marketing, production, procurement, HR, facilities, Quality Assurance, R&D, sales, environment and logistics). The Innovation Marketing Manager was appointed in 2010 to chair this coordination group, allowing for further specification and implementation of the CSR policy. Sustainability and innovation are gradually merging. “A fine example of the integration of CSR and innovation is the so-called Green List. This lists all our superstatutory criteria that our products must fulfil at corporate and brand level in clear terms. This list is updated with new starting points and wishes that the company adopts in the context of the strategic CSR concept”, says Innovation Manager Fredrikke van Helden.

Determining the content and demarcation of reporting
In order to be able to determine both relevance and priorities within the CSR policy and the current CSR report, the CSR coordination group within Van Geloven worked on developing adequate policy from 2011 onwards, based on an ISO26000 issue analysis. A baseline measurement was performed and a stakeholder analysis was completed. This considered, among others, fellow snack manufacturers, customers such as wholesale, caterers, retailers, restaurant formulas and also NGO’s (Wakker Dier, Animal Protection, Nature & Environment Foundation and the Consumer Association). Furthermore, the company is continuously in touch with consumers on various platforms. Both desk research and personal interviews provide a well-founded impression of Van Geloven’s stakeholders. This provides a familiar image of the key themes that are an issue in the food sector today, specifically within the snack industry. These are also key to the policy and this CSR report. This includes the responsibilities for good working conditions and human rights within the supply chain, animal welfare, biodiversity, using less meat or no meat, the use of more sustainable raw materials, the formula of the products in terms of salt and fat content, the manner in which products are produced and transported, transparency on products, production methods and origin of raw materials. “The relevant issues were transposed into three CSR pillars: Good life, Sustainable Formula and Sustainable Production. This shows that we are making steps towards higher sustainability of our organisation and our full product range. Linking sustainability to stakeholder needs, there where it is relevant, it also becomes a sustainable business model, reaching the capillary vessels of our organisation”, says Fredrikke. A fine example is tasty snacking with less or no meat.

This CSR report is demarcated according to Van Geloven’s own (production) activities and concerns all Van Geloven sites in the Netherlands and Belgium as incorporated in this CSR report in the Van Geloven Organisation article. This CSR report will also discuss to some extent the impact as a consequence of the activities commissioned by Van Geloven, for instance, transport. It will also pay specific attention - without being able to do so exhaustively - to the health aspects of the products, and the role and influence that Van Geloven has in the chain within which it operates.

The intention is to develop a CSR report every two years to serve our employees, shareholders, customers, journalists, suppliers, producers, consumers and special interest groups. However, we will also issue an annual update of the key data and we will frequently contact our relations in person pertaining to current developments.